Second Earth's Story
So who is Second Earth and what are we all about?
Good question. I’m not sure how much time you have so I’ll give you the short version and then the longer version. Because I’m considerate like that ;). Here’s the short version.
At Second Earth we don’t just make the best yoga mats in Australia. We make a commitment to the planet with each and every mat we produce. 100% sustainability, 100% eco-friendly, 100% non-toxic, ethically sourced material, amazing durability, carbon neutral delivery. These are just some of the reasons you can feel good about buying (and why we love producing) the best eco yoga mats in Australia.
And now here’s the longer version for those of you who just can’t get enough. And I don’t blame you :)
Second Earth was born in Coogee, in Sydney’s Eastern Suburbs back in 2016. We're inspired by the Aussie beach lifestyle and the ever growing consciousness in society about health, wellness, hygiene and the impact on the environment of the choices we make every day.
Like so many great people out there, we’re inspired to live a more balanced life. For us, it’s all about keeping fit and regular yoga practice. Yoga’s about good mental, physical and spiritual health. And for this reason, we were surprised to learn that the PVC yoga mats we previously used were actually toxic to our health. To be honest, if it wasn’t for my wife being pregnant, we probably wouldn’t have realised just how bad PVC mats are!
Every day we see people carrying around their PVC yoga mats and wonder if they know just how bad PVC is for them, their children and the environment. PVC (polyvinyl chloride) is known to be toxic at every stage of its life cycle. We can be exposed to these toxins through inhalation and skin contact. And the results of long-term exposure can actually be devastating. Pretty scary stuff.
If that wasn’t bad enough, PVC isn't biodegradable either, so your PVC yoga mat will end up in landfill long after you and I have left this planet.
With all this in mind, we decided to combine our passion for fitness, healthy living, yoga and the environment, to create a business that would make a difference.
And this became our mission – to create a yoga mat that was 100% sustainable and biodegradable but also one that would outperform any other mat we had ever used in terms of comfort, style, performance and durability. We weren’t willing to compromise on performance so there’d be no excuses when it came to choosing between a Second Earth eco yoga mat and any alternative.
So we started working with the best manufacturers to design and create the ultimate yoga mat.
After a lot of research and testing we landed on two types of yoga mats that met our environmental and performance requirements. Both are 100% sustainable, eco-friendly and biodegradable and don’t contain any PVC, plasticisers, glues or binding agents.
Our 2E ‘Connected’ mats are made with all natural tree rubber and jute fibres and our 2E ‘Affinity’ mats are made with all natural tree rubber and cork and both mats provide incredible durability, functionality and grip.
All natural products and no harsh chemicals mean our yoga mats are safe for children, pregnant women and the environment. Not to mention the manufacturers who aren’t exposed to any toxic chemicals during the production process.
What we also love about our yoga mats (and what our customers keep telling us) is their distinctive look and earthy feel thanks to the all-natural materials. It’s a bit like practicing yoga on your own little piece of earth – your Second Earth. See what I did there? Nice little play on words I thought.
We are so thrilled and humbled that so many yogis, yoga teachers and studios around Australia (and the world) have embraced our mats and the philosophy behind them. We truly appreciate your support in bringing eco-friendly alternatives to the market.
So there it is, that’s the longer version of how Second Earth came to be and why you can feel good about buying (and why we love producing) the best eco yoga mats in Australia.
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P.S. Your studio cred is going to sky rocket when you're seen on one of our cutting-edge mats ;)